My team and I work with organizations who believe in doing work that matters. We work with leaders to acquire customers, engage stakeholders, manage repute and attract talent.
Workshops & Training
Developed specifically for your organization, these private workshops combine advanced facilitation and collaborative brainstorming. You will walk away with practical insights you can implement immediately. We focus on the following themes:
* Advanced Digital Marketing Strategy
* Content Strategy Development & Implementation
* Professional & Corporate Blogging
* Digital Branding & Reputation Management
Workshops can be delivered in 90 minute, half-day or full-day formats. For questions or to inquire about availability, click here.
Digital Marketing Strategy
Whether your organization’s goal is to build a community, engage stakeholders or enhance repute, having a sound digital communications plan is essential. I employ a minimalist, actionable approach to strategy planning (most plans are under 20 pages long), which includes:
* Target Market Profiles
* Digital Marketing Objectives
* Social Media Channel Selection
* Engagement Mapping
* Content Strategy
Depending on your needs, we may also develop a Social Media Policy framework and/or Engagement Guidelines. To inquire about digital marketing strategy, click here.
Outsourced Digital CMO
You may need specialized marketing support or a strategic advisor collaborating with you to manage the development and implementation of a digital communications plan for your organization. I work with up to 4 clients annually on longer term engagements where we tackle:
* Digital Marketing Strategy Development & Implementation
* Content Development & Strategy
* Digital Branding & Online Reputation Management
* Campaign Development & Management
* Executive Coaching
Based on quarterly or annual terms, this option provides you with the marketing support you need at a fraction of the investment needed for a full-time senior marketing executive. To inquire about CMO services, click here.